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Heading for the pharmacy the mall the airport Yucatán Island the future

Parlametric is a Swedish research partner that turns text and speech into data and insights

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Our products and services

Level up your understanding of customers, employees and market trends with our award-winning technology

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A chatbot disguised as a survey… Or is it the other way around?

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Read more about Flare
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Suitable for social listening and research

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Read more about Needle


Smart, automatic micro surveys

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Read more about Propel
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The #1 analysis of customer interactions

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Read more about Salmon


Monitor and analyze every sales call

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A state-of-the-art on-site feedback system

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What we offer

Surveys: The power of open questions

In best case – scales and fixed alternatives gives you shallow results. In worst case – wrong conclusions. Parlametric’s methods allows people to freely express what’s on their mind, leading to detailed understanding and more accuracy.

Capture real-world experience

Investigating clients experiences is as close as you get to behavior and intentions, it’s not comparable to measuring impressions, likes and shares. Parlametric can easily capture these experiences for you by analyzing customer support interactions and online discussions.

Comparable metrics

Parlametric turns qualitative data into statistics that makes it easy to follow up and benchmark. This is the future of KPI’s as it is more useful compared to for example NPS, NKI, CSI and Brand Awareness.

Easy to get started

Send us your own data or let us gather it for you. We make the process easy and flexible by adapting our services to your specific needs. Parlametric seamlessly steps in as your go-to research partner.

How does it work?

Parlametric combines new technology with scientific methods in language analyzing. That means we go deeper than other market analysts, we don’t stop at counting likes and comments. Our AI interprets huge amounts of text and transforms it into narrative data.
The results: Unique insights about emerging trends and bottlenecks, but also about softer values like people’s opinions. We can concretely point out why people feel like they do and how to address specific issues. The world is changing fast – we prepare you for what’s coming.

ParlaMarket – Easy onboarding

The simplest way to get a project going with us at Parlametric. We’ll send you a free estimate and project plan.

Just provide us with the appropriate information in the sections below and we’ll get back to you within a couple of days.

  • Contact information
  • Company and project
  • Source information
  • Review entries
  • Submit

Contact information

Start by telling us who you are.

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Flexible is our middle name. Find out more about our custom solution for your specific needs.
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Want to see how Parlametric can bring novel insights to your brand?